Advertising on YouTube may not only serve to increase awareness, but also to drive sales. Thanks to a clever combination of performance and video advertising, we helped the Czech brand KOH-I-NOOR to increase sales in Poland by 29 %. In addition, according to the Brand Lift metric, the company has become the most well-known in its field.
Let new customers know about you? In such a case, it is advisable to choose a brand promotion campaign. We helped Narex raise awareness among the younger generation of DIYers aged 25-44. We focused our attention on the YouTube network, where we reached hundreds of thousands of users using a precisely targeted video campaign.
The best ideas are not necessarily complicated. We designed a reactivation campaign for the UrbanStore.cz e-shop with branded clothing, which will appeal to customers who have not bought anything from the e-shop for a long time. She won 1st place in the WebTop100 competition for her original concept.
The market for baby goods is specific in many ways – customers are changing rapidly and competition is high. Even so, we helped the specialized e-shop with nutrition and needs for babies conquer it. A smart e-mail communication strategy contributed to this, which brings him a quarter of all orders.
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